We are a team of engineers from top-tier internet companies, brought together by a shared love of sport — and we have worked in sports data for over 10 years. From three people in 2010 to a data service network covering competitions worldwide, one belief has never changed: great matches deserve great engineering.
0+
years in the industry
SINCE 2010
1on1
Technical support
Direct line to the engineering team
V0
Continuous iteration
V1 → V5 and still evolving
0+
Competitions covered
Football · Basketball · Esports and more
WHO WE ARE
Engineering is what we stand on; sport is what we share. Doing both well, year after year, is the whole point of Full Speed Data.
Our core members come from top-tier internet companies, bringing a rigorous engineering culture, mature architectural experience and high standards for code quality.
From collection and processing to distribution and updates, the entire pipeline is built in house. Years of refinement mean every data point can be trusted.
We are fans ourselves. Understanding both the game and the data is what lets us build products that genuinely fit how sport works.
Since 2010 we have grown steadily through every industry cycle. What time has left behind is data, experience and, above all, reputation.
OUR PRINCIPLES
Fast, complete, stable, easy — our promise to every developer, and a line we have not compromised on in more than a decade.
Every goal, every red card, every change of score syncs in milliseconds. Your app has already updated before the crowd finishes celebrating.
Over 1,000 competitions worldwide — pre-match intelligence, live events, technical statistics, post-match review and historical data. One API gives you every dimension of a match.
A cluster of 20+ servers, cross-site failover across data centres and 1-on-1 technical support. Late-night Champions League finals, early-morning NBA game sevens — we are online alongside your service.
The 99.9% figure refers to the availability of core APIs within a calendar month; the measurement basis and scope of liability are governed by the service agreement signed by both parties.
We write code ourselves, so we know what a good API feels like. Clear docs, consistent structure and real examples mean your first call works within half a day.
MILESTONES
There is no overnight success story here, just one step at a time. Team, product, infrastructure and customers have all grown together.
2010 · 06
During the summer of the South Africa World Cup, three engineers from top-tier internet companies met as fellow supporters, wrote the first line of core code in a small rented office and decided to make “sport plus data” their life’s work.
2011 · 04
The live football score service launched publicly. Ten full months passed between the first line of code and the first byte of data shipped — two designs were thrown away along the way, purely to be confident in the accuracy.
2011 · 12
The team celebrated late into the night on the day the first paid contract was signed. That first show of trust turned “get the data right” from an idea into a promise — a copy of the contract is still on the office wall.
2012 · 09
The API was fully standardised and the first public documentation published. Infrastructure had its first formal upgrade, growing to three servers with processing, computation and public service each on its own.
2013 · 07
The second-generation processing framework went live along with end-to-end quality monitoring and automated remediation. The data dictionary and field conventions took shape that year, and everything accumulated since rests on that standard.
2014 · 05
Both data operations and engineering expanded and the team passed ten people, with every founding member still on board. Customers grew steadily to 3+ without a single advert — all of it by referral.
2015 · 08
Fixtures and results, standings and technical statistics were added, taking us from “the score” to “the whole match”. Servers grew to five, isolating processing from public service for the first time.
2016 · 11
The basketball product line launched, taking us from football alone to multiple sports. Customers grew to 5+, and the two earliest are still with us today.
2017 · 09
The team reached fifteen and 1-on-1 technical support became formal process. Late-night Champions League games and early-morning South American fixtures have had someone watching ever since.
2018 · 03
Live updates went live and latency moved from seconds to milliseconds, with coverage extending past 500 competitions. The core pipeline was almost entirely rewritten for this, over more than a year.
2019 · 06
Servers passed ten and cross-site failover across data centres was completed, so a single failure no longer affects the public service. Customers passed ten in the same period, with renewal rates staying high.
2020 · 10
Live animations and the deep historical database went live in our fourth major release, and the data operations, engineering and data quality groups took their formal shape.
2021 · 07
A year-long effort cleaned, completed and unified every piece of historical data since 2010 into one store, building a match database spanning more than a decade. The data quality system launched alongside it, catching anomalies within seconds.
2022 · 06
The server cluster grew beyond twenty machines, raising capacity and stability further, with renewal rates holding high.
2023 · 09
Core members averaged more than six years on the team, while research into data ingestion and modelling for esports, tennis and other sports began in preparation for the next generation of products.
2025 · 01
The fifth generation shipped: 1,000+ competitions worldwide, esports and tennis data commercially available, and millisecond updates everywhere. Every major version from V1 to V5 has taken two to three years of steady work.
2026 · Now and Next
Sixteen years, five generations of product and a team that reads each other better every year. More sports, faster updates and deeper data are on the way. Data that comes alive on screen, with every moment within reach — we would like to write the next chapter with you.
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1-on-1 technical support, and selected APIs are free to try once you sign up. Reach us on WeChat, QQ or by email — whichever suits you.
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